Hi, I'm

Mika Backman

Account Executive * Naturally Curious

I build lasting client relationships and drive revenue growth — turning conversations into partnerships and pipelines into results.

Shopify · Toronto · Account Executive · SaaS · Revenue Growth · Queen's BCom

About

I'm an Account Executive based in Toronto, currently at Shopify, where I work with merchants to unlock growth through Shopify's ecosystem. My work sits at the intersection of relationship-building, strategic discovery, and driving measurable revenue outcomes for the businesses I support.

My path through sales started with enterprise financial services at Mackenzie Investments, where I managed thousands of advisor relationships, before moving into SaaS as a BDR at Ada — consistently surpassing quota and earning a Rising Star award. I thrive in fast-paced environments, build trust quickly, and bring both the strategic thinking and the hustle that great sales demands.

Relationship-First

Known for forging meaningful, lasting connections across all levels of seniority — from initial discovery to trusted advisor

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Revenue-Driven

Consistent quota attainment (Q1: 93%, Q2: 115%, Q3: 130%), enterprise events unlocking 8-figure pipelines, and Rising Star recognition

Builder Mentality

From mentoring new hires to launching internal platforms — always looking to create something better than what existed before

Experience

Account Executive

Shopify
2025 — Present
  • Work directly with merchants to identify growth opportunities and drive adoption of Shopify's full suite of products and services.
  • Build and manage a book of business through consultative selling, territory planning, and relationship development at the enterprise level.
  • Partner cross-functionally with solutions engineers, customer success, and product teams to deliver tailored merchant outcomes.

Business Development Representative

Ada
2024 — 2025
  • Secured inbound and outbound meetings using omni-channel sales tactics, leveraging SPIN, BANT, and Command of the Message methodologies. Quota attainment: Q1 93%, Q2 115%, Q3 130%.
  • Awarded Rising Star for rapid impact as a new team member — consistently surpassing performance goals and demonstrating a high potential for continued growth.
  • Conducted discovery meetings on behalf of Account Executives to streamline the sales process and expedite qualification.

District Sales Associate

Mackenzie Investments
2023 — 2024
  • Managed inbound and outbound calls for the London and Kitchener ON areas, covering ~2,000 financial advisors across meeting bookings, events, partnerships, and general account management.
  • Spearheaded the Windsor and London Due Diligence Conferences for the Regional VP of Sales — 150+ advisors in attendance, opening doors for over 8 figures in new assets and expanding the annual events schedule.
  • Recognized by Director of Sales Technology as a trusted collaborator, valued mentor to new hires, and key contributor to internal platform development.

Teaching Assistant — Statistics & Negotiation

Smith School of Business, Queen's University
2021 — 2023
  • Supported 450+ Introduction to Statistics students across a team of 20 TAs — holding office hours, leading tutorials, and providing assignment feedback.
  • Prepared and delivered lecture slides for Negotiation Theory & Behaviour; co-managed a combined course capacity of 150 students.

Skills

Sales Methods

  • SPIN Selling
  • BANT Qualification
  • Command of the Message
  • Omni-channel Outbound
  • Consultative Discovery

Tools & CRM

  • Salesforce
  • Outreach
  • LinkedIn Sales Navigator
  • CRM Pipeline Management
  • ROI Analytics

Strengths

  • Relationship Building
  • Quota Attainment
  • Peer Mentorship
  • Event Coordination
  • Cross-functional Collaboration

Languages

  • English (Native)
  • French (Conversational)

Education

Queen's University — Smith School of Business

2019 — 2023

Bachelor of Commerce

GPA 4.0 D.I. McLeod Dean's List Exchange — Singapore (SMU)

Neuchâtel Junior College

2018 — 2019

Ontario Secondary School Diploma — Neuchâtel, Switzerland

Academic Honours Conversational French Award Jack.org Chapter Co-Founder